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Gun violence is affecting every community around the nation, and many big names are supporting major initiatives to curb this epidemic. Snoop has joined forces with some big names in sports, technology, and politics to support The League of Young Voter’s #NoGunsAllowed Project to preach responsibly gun ownership and violence awareness. They hosted a benefit auction last night in San Francisco to raise money for the campaign.

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When Snoop Lion visited Jamaica to record his album Reincarnated with Diplo and Vice, he mentioned in the accompanying documentary that he has always wanted to perform at the White House, and that he wanted to make music suitable for The President. Well last month, it all came true, as he was a guest performer at the Kennedy Center Honors in DC. See behind-the-scenes footage of Snoop’s visit to the White House with his wife and daughter, as well as the footage of his performance. The album Reincarnated was also recently nominated for a Grammy.


Snoop Lion’s homage to old school video games in his latest visual “Get Away,” from his Grammy-nominated album REINCARNATED: http://smarturl.it/ReincarnatedDX

Directed by: Ashten “Whoopi” Winger
Animated by: Mykola Dosenko


See an inside preview of Snoop Lion’s REINCARNATED Photo Book, and get a hard copy of the book on the Snoopermarket!

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Today, Snoop Lion released his REINCARNATED Photo Book, a collection of behind-the-scenes photos and untold stories from his transformational journey to Jamaica. These never before seen photos were all captured by famed LA photographer Willie T. It also includes the limited edition vinyl only given to a select few musical insiders before the album’s release. Get your copy of the book today on the Snoopermarket!

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Snoop Performs Tonight on Jimmy Kimmel!

Catch Snoop performing 7 Days of Funk with Dam Funk on Jimmy Kimmel tonight at 11:35pm on ABC!


Snoop Lion's Reincarnated Photo Book

The story of Snoop’s musical and spiritual journey to Jamaica, reaching its culmination during the recording of his most recent album and captured in VICE and Snoopadelic Films documentary Reincarnated. This book is an extension of this powerful moment in the life of a pop culture icon captured by LA photographer Willie T. Includes extended interviews with Bunny Wailer, Louis Farrakhan, Chris Blackwell, Daz Dillinger, Angela Hunte, and conversations between Snoop and VICE—never-before-seen photographs and untold stories from his personal archives from his early days singing in church to his discovery at sixteen by Dr. Dre and his phenomenal life onstage and on tour to his gang involvement, and Snoop’s handwritten notes and nicknames for the characters along the way. It also includes the limited edition vinyl only given to a select few musical insiders before the album’s release.

The book is due out October 23rd, pre-order your copy today! http://amzn.to/16j89Ar